Athletic Shopper

Sporting goods news and new product information

Reebok has a new site where you can create your very own custom Reebok shoes.You can choose from a number of different styles and then customize just about any portion of the shoe that you want. And… once you’re done, you can save the shoe and buy it yourself or send it to a friend […]

Adidas Buys Reebok

The Adidas Saloman AG board of directors unanimously approved an agreement to purchase the outstanding shares of Reebok, a deal valued at over 3.8 billion dollars. But what will that deal mean for consumers? Well, it could mean sneakers could be a little more affordable in the coming months. That could happen by the two […]