Lance Armstrong won his record 7th straight Tour de France today and has decided to ride off into the sunset of retirement. If you watched the podium presentation you saw Lance wearing a Discovery Channel Yellow Podium Hat with an AMD logo on one side, a Nike swoosh on the other side, a Trek logo […]

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It was 1996, October 2nd to be exact (hence the name of the collection) when Lance Armstrong was diagnosed with cancer. Some doctors gave him a 50% / 50% chance to live through it. Not only did he live, he went on to win a record 6 times at The Tour De France.
A little over […]

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Here’s as blatant a piece of bike porn as we’ve seen in many a week. This is the production version of the gold-finished ‘LiveStrong’ bike that Lance Armstrong rode into Paris last year when he won his sixth Tour de France. To commemorate that achievement, Trek is making a run of 600 of these bikes, […]

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